Home textiles, also known as decorative textiles, together with clothing textiles and industrial textiles constitute the third part of the textile industry. As an important category of textiles, home textile products are called "soft decoration" in the room decoration, which plays a decisive role in creating the environment.
It has come all the way from the traditional needs of daily life to meet the needs of paving, covering, washing and washing. Today's home textile industry has a multi-functional consumption style of fashion, personality, health care, etc. home textile industry is gradually becoming a new favorite in the market in home decoration and space decoration.
Throughout the development process of China's home textile industry, it has gone through three stages: original stage, initial stage, blowout stage, and it is entering a stable growth stage in 2013. After years of fierce competition, the competition pattern of home textile industry began to quietly change, and the brand home textile is rising. At this stage, with the continuous upgrading of consumption and competition in the home textile industry, the home textile industry is in the transition period from the initial stage to the development stage, that is, the biggest change in the market is the structural adjustment cycle that has entered the rapid development.
During the 11th Five Year Plan period, China's home textile industry successfully responded to the global financial crisis, the appreciation of the RMB exchange rate, the sharp rise in production costs and other adverse factors, and maintained a stable and upward movement on the basis of the rapid development of the 10th five year plan. We have further strengthened the optimization and integration of resources and made great progress in production, operation, brand building and other fields. Strengthening international integration has promoted the international competitiveness and comparative advantage of the industry, and basically achieved the development goal of a large home textile country. Some well-known brands of home textile include Raleigh, Mengjie, aileyi, etc. In 2011, as the first year of the 12th Five Year Plan, China's home textile industry is in a good situation. In 2011, 1548 Enterprises above Designated Size in the home textile industry achieved a total industrial output value of 209.765 billion yuan, an export delivery value of 53.911 billion yuan, a total profit of 12.24 billion yuan, and a production and sales rate of 97.97%. China's clothing textile consumption accounts for about 65% of the total textile consumption, while household textile consumption only accounts for 23%, and the per capita consumption of household textiles accounts for less than 1% of the consumption expenditure. According to the gap between domestic and foreign consumption of home textile products and the future development trend, China's home textile industry has a huge development space. During the "12th Five Year Plan" period, the main tasks of the development of home textile industry are to guide consumption and actively expand domestic demand; innovate channels and promote enterprises to become stronger and bigger; advocate home textile culture and strengthen brand construction; optimize industrial layout and promote gradient development; integrate resources and improve the contribution rate of science and technology; strengthen personnel training and consolidate the foundation of a strong country; practice low-carbon environmental protection and achieve sustainable development; Improve the public service platform and create a good industrial environment.